Facebook retargeting

Our website uses Facebook’s remarketing or custom audience feature. This feature allows us to target visitors to our website with advertising, by delivering personalised, interest-based ads to visitors to our website when they visit Facebook. Facebook uses cookies to analyse website usage, which forms the basis for creating interest-based ads. To do this, Facebook stores a small file with a sequence of numbers in the browsers of visitors to our website. This number is used to record visitors to the website and anonymised data on the use of the website. No personal data of visitors to the website is stored. If you subsequently visit Facebook, you will see advertising pop-ups that most likely take account of previously accessed product and information fields.